Breakup Insurance

BOOKING.COM

Product Innovation, Integrated

ABOUT

Imagine this: You book a holiday trip with your boo but end up breaking up with them. And because you booked that 'cheap' non-refundable trip, you only get two choices: still travel together OR don't go & waste the money spent.

Well, we made a third option: the Breakup Insurance. Secure your travel funds and save yourself from a heartbreak.

RECOGNITIONS
2023 ADC Germany Talent Award
— Bronze, Integrated Advertising

2022 Feature in Ads of the World

TEAM
Copywriting - Rafter Manguiat
Art Direction - Madalena Marques
Mentoring - Sudarshan Waghmare (Creative & Brand Director / Bitpanda Hamburg)

All assets were created by the team.
Student Work, Miami Ad School Europe, 2022.

No items found.

More Projects